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Massage Therapy

Evelyn Magee
William Boren
Erik MacKinnon
Marion Carpenter Massage Therapies & Body Care
Phyllis Neumann

Massage Therapy in America

Almost a quarter of all adult Americans (24%) had a massage at least once in the last 12 months, and more than a third (34%) have received a massage in the last five years, according to a survey sponsored by the American Massage Therapy Association® (AMTA®).

While use of massage is growing, the reasons people are turning to massage therapy are also expanding. More and more, people recognize it as an important element of their overall health and wellness.

Massage therapy for pain relief...

* Almost one-third of adult Americans say they’ve used massage therapy at least one time for pain relief — just behind those who have turned to chiropractic (38%) and physical therapy (44%).
* Of people who had at least one massage in the last five years, 30% report that they did so for health conditions such as pain management, injury rehabilitation, migraine control, or overall wellness.
* By comparison, only 22% had massages for simple relaxation, and just 13% for a “special indulgence.”

People know about the role massage therapy plays in maintaining health and wellness…

* 87% agree that massage can be effective in reducing pain.
* 85% agree that massage can be beneficial to health and wellness.
* 59% would like to see their insurance plans cover massage therapy

...and many are beginning to act on this knowledge

* Almost one in five (19%) report discussing massage therapy with their doctors or healthcare providers.
* Of those 19 percent, more than half (58%) said their doctors recommended or encouraged it.

(http://amtamassage.org/media/consumersurvey_factsheet.html)


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